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Monday, December 24, 2007

UK DIY Market

The UK DIY Market continues to grow year on year with people doing bigger and bigger projects egged on by the numerous makeover shows on TV.

The DIY and Garden Market is made of the following bathroom, furniture, decorating, window/floor covering, building materials, garden/leisure, hardware and lighting.

The Market nearly doubled in the ten years between 1993 and 2003 from 8.7 billion to 16 billion pounds.

The main players in the market are Wickes, B&Q and Homebase, but Tesco is looking to move more into this sector in the next few years, it recently purchased Dobbies Garden Centres for £155.6m The DIY market growth has been helped by a change in society culture; people see houses as an investment, and look to DIY to increase the return on investment. Consumers are now more into design. More and more people do not look to have families and have disposable income to spend on their homes. The Makeover shows on TV have increased interest in DIY.

The Internet has been used more to research DIY projects, and sites such as www.diy-store-in.co.uk allow you to compare all the leading DIY stores in one place.

Of all DIY projects, the most frequently occurring activity is decorating a room. People decorate their house more frequently than in the past. According to recent research, 20% of people doing DIY projects do so because they want a new look for their home/garden. The implication of this finding is that the DIY and Gardening market is increasingly driven by 'wants', rather than 'needs'.

In the future the DIY market is likely to grow even more with more investment in property likely, people will continue to renovate their homes, people will look to extend homes rather than move and prices are so high.

Martin Warn is a passionate DIY and gardener, and has set up DIY Stores Online a website which lists products from all the main DIY stores on one site check out DIY Stores Online now

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